In February, a new era began when Catalyst Communications Network acquired Contractors Hot Line and our parent company Heartland Communications, publisher of 27 magazines, including Contractors Hot Line, Parts Connection, Attachment Connection and Hot Line Construction Equipment Guide. This is exciting news for those of us who have dedicated our careers to publishing and to serving these specialty construction industries and great news for our readers and advertisers.
Beneficial Pairing
Catalyst is an emerging communication and multi-media company providing U.S. companies with transformational tools and the resources to identify, develop, and commercialize innovations in the medical, construction, industrial, and agricultural markets.
One of Catalyst's key strengths is data management. If you don’t know them, just Google MobileZen, or grab a copy of USA Today. You won’t be disappointed.
Their expertise is in state-of-the-art mobile communications, data collection, including interactive websites, and in the gathering of digital information for clients. Catalyst will exponentially help our core businesses expand our digital capabilities, our reach of readers and provide more compelling and relevant content for websites and publications. The Catalyst team brings a fresh insight to Contractors Hot Line, which already has an unparalleled expertise and solid reputation in the construction and heavy equipment industries.
The blending of our industry knowledge and client relationships and Catalyst's strength with digitization will bring new power to our customers, and will further position us as a leader in the industries we’ve served for over 56 years.
Shae McBride, CEO and Owner of Catalyst Communications, said, "We are excited about the possibilities this opportunity gives us to serve our customers and readers better than ever before. It will let us streamline the way we manage our database so we can connect sellers even more accurately with specific sections of the audience who are interested in their products. It will also help us offer a wide variety of targeted digital marketing tools to our customers and readers. We couldn't be more excited by this opportunity. We're looking forward to opening new growth avenues for a legendary business that has earned the trust of readers for decades.”
We are all excited about the possibilities Catalyst Communications Network can bring, both for we who work here and for those we serve. Please join me and the Construction Group in welcoming our new leader, Shae McBride and the Catalyst Communications team.
USA Today Article: https://usatodayspecial-va.newsmemory.com/?special=Department+of+Agriculture&date=20230318 PAGE 11